Mitsubishi has begun teasing its next-generation Outlander PHEV, an SUV that made waves when it debuted in 2012, but whose star has faded over the years.
A slow update cycle and increasingly fierce competition have affected crossover popularity and sales.
The current Outlander PHEV received a power train update for 2021, but almost every second part of the car was the introduction of the previous generation SUV in 2012.
A new fourth-generation, non-PHEV outlander launched earlier this year has helped sell the automaker.
The exterior styling of the new Outlander is faster and more aggressive than its predecessor, and the shift to the combined (with Nissan Rogue / X-Trail) platform has made the car two inches wider with a 1.5-inch wheeled base, which As a result, it increased the internal space and cargo capacity.
The carmaker says the new model will have better motor output and battery capacity than the current Outlander PHEV, and noted that the car will have a twin-motor four-wheel drive pH. There will be an EV system.
Other details are scarce at the moment, but from what we can see in the two teaser images, the Outlander PHEV looks exactly like its traditional counterpart – at least from the rear.
Analysis: A friendly reincarnation
Mitsubishi is suffering from a kind of renaissance these days. Earlier this week, the carmaker announced that it had achieved its aggressive restructuring goals and financial targets in the first half of its initial expectations.
With the new non-PHEV Outlander, which helped generate interest in all models of the automaker, Mitsubishi realized cost savings and improved revenue by reducing vehicle concessions and reducing its advertising costs. ۔
Surprisingly, Mitsubishi also made up for the ongoing shortage of microchips that have brought most of the automotive world to its knees.
As for its recent move to relaunch its plug-in hybrid SUV, it still remains, as it is now behind many of its competitors.